- How did the original iPhone change the world of mobile phones?
The first generation of iPhones revolutionized the entire ecosystem of mobile phones for a number of reasons. Compared to the competitors, the streamlined and modern design combined with the PR efforts by Apple’s marketing machine created a hype previously unseen in the market, creating interest from people previously indifferent to mobiles.
Not only was the design years ahead of the competitors, but the software was simple to use compared to other mobile phones, and users did not have a clunky first experience like they did with Nokia and Windows phones for instance. This meant that Apple’s iPhone 1 was accessible in new ways, both in terms of appeal, and ease of use.
2.Is Apple still revolutionising the industry or have they fallen behind?
In many ways Apple are still the pack leader in terms of innovation. One of the more controversial design decisions from Apple recently, was the removal of the traditional headphone jack in favor of their own lightning connector.
This was initially met with negative reactions, yet Google and other phone manufacturers have since then followed in Apple’s footsteps and removed the head jack from their phones as well. In terms of design, iPhones are still the industry benchmark and looking at phones such as HTC’s U Play it’s clear to see that even large companies look at Apple for inspiration, if they are not outright copying their designs.
- What kind of impact do you think the iPhone x will have on the mobile world?
Given that in just weeks after iPhone X launched, the hyped new Face ID was hacked, perhaps this iPhone will be remembered for starting a debate on cyber security that extends beyond the usual hardcore tech savvy people, and might even create interest in the common user.
In terms of innovative features, personally I found the phone lacking a bit, and as such do not see any particular new feature as significantly impactful, apart from Face ID. This however might very well become an industry standard in a few years time, so long as the security sees some serious improvement.
- Has any phone since the original iPhone had a bigger impact on the industry?
In my mind, no phone has had as significant an impact as the first iPhone since it was released. Prior to that one could argue that the Nokia 3110 was instrumental in getting a majority of people interested and invested in mobile phones, with the phone being affordable and becoming relatively mainstream.
But it was with the first iPhone we began to have installable apps, proper UX and onboarding, and beautifully designed phones that still today live on in the newer generations. And while most things have changed since the first generations of phones, these core values mentioned are still very much the cornerstones of the current models as well.
- What was the best feature about the original iPhone, when it was released?
After some deliberation internally at Nodes, we’ve come to the agreement that the single most important factor for the success of the first generation of iPhones had to do with the onboarding of new users, in particular the users who had no previous experience with phones.
With a few simple clicks users could do on the iPhone what took painstakingly long on the competitor’s phones, and their operating system was at the core of this. They simply delivered the very best user experience, and in practice invented a series of innovative methods for both design and programming.